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Pitch Win: Crown Paints Appoints Dinosaur as Lead Creative Agency

Decorating giant Crown Paints has appointed independent agency Dinosaur as its new lead creative partner, following a competitive pitch process managed by The GO! Network. The appointment spans both the retail and trade sides of the business and reflects Crown’s ambition to drive cultural relevance and brand distinctiveness - particularly with consumers under 40.

October 1, 2025

Pitch Win: The Health Lottery Appoints 26PMX as Lead Media and Performance Partner

UK-based not-for-profit lottery operator The Health Lottery has appointed integrated media agency 26PMX as its new lead digital media and performance partner, following a competitive search and selection process managed by The GO! Network. The agency will support strategy, creative, and campaign delivery across key game products including Big Win, Quick Win, All or Nothing, and Instant Win.

October 1, 2025

Pitch Win: Mitchells & Butlers Appoints Tug as Lead SEO Agency Across National Brand Portfolio

Mitchells & Butlers, the UK’s leading operator of pubs and restaurants, has appointed performance agency Tug to lead SEO strategy and execution across its hospitality brand portfolio, following a competitive pitch process managed by The GO! Network. The appointment will support Mitchells & Butlers’ ambition to drive growth in organic traffic and table bookings across brands including Toby Carvery, Harvester, Miller & Carter, All Bar One, and Browns.

September 26, 2025

How proper cross-business financial planning can support your marketing strategy

With a new financial year rapidly approaching, in-house marketing teams within financial services and other institutions are diving into planning and strategy. However, a strong strategy requires strong foundations.

January 13, 2022

Expression

Mutual Success: RecOps + Pixel8

In our series covering the very best of client-agency relationships, clients RecOps sit down with technical creative agency Pixel8 to discuss the key to mutual success, and reflect on their brand-agency relationship so far.

January 12, 2022

Expression

Negative SEO - What Is It, And How Do You Fix It?

GO! Network members, Relative Marketing, discuss the impact that negative SEO can have on a business, and what can be done about fixing a negative SEO ‘attack.’

January 10, 2022

The Key Takeaways of 2021 From The GO! Network Team

The GO! Network team look back on the year, reflecting on their biggest achievements, key learnings and hopes for 2022.

December 22, 2021

Personal brands for business: 6 steps to success with LinkedIn branding

'Personal brands' are on the rise - but how do you blend this with business growth? Read 6 key tips from Cognism Senior SEO Executive Grieg Robertson - and watch the full session - below.

December 16, 2021

The GO! Network Year in Review: 2021 Thoughts From Our Network Members

2021 hasn’t been without its troubles, but after 2020, it's seemed like a breath of fresh air. To round off the year, we asked our agency partners to share some of the highlights they’ve experienced over the past twelve months.

December 14, 2021

Marketing Communication Trends: What to expect in 2022-2023

Sam Stanhope, Content Manger at GO!, explores how the pandemic has changed the way brands interact with customers, and what communication trends we’re likely to see continue going into the new year

December 3, 2021

Ones to Watch: 8 Of the Most Impactful Ad Campaigns of November

At the end of one of the busiest periods in retail, we take a look at eight of the most impactful marketing campaigns of November, shedding some light on the production, reception and why these ads ticked our boxes.

December 1, 2021