TShirt & Sons appoint Notepad Studio for Brand Identity support

The B2B screen printing business have appointed GO! Network Member Notepad Studio to build the brand as it expands focus on D2C offering.

Tendering 101 – Improving your process and winning more business

Health & Safety experts Citation share how to win more business with tendering, common mistakes, processes to pick up and how to ace your application when you tender for work.

How to Manage your Agency Projects for Profitability

Shifting requirements or amends in client-agency partnerships can often lead to agencies taking on unexpected costs. This week, The Wow Company shared 3 key strategies to ensure you're maximising profit before and during your projects.

BOOM appoint Network Members Curated for Performance Marketing support

The visual content management platform have appointed the London consultancy after a competitive process run via GO!.

Using Research to Build a Brand Identity that Reflects your Audience

One of the most common challenges we see with rebrand or brand identity projects is a lack of external research. From competitor analysis to consumer persona building, we've outlined 4 ways that research can help you streamline your brand identity.

How Waitrose Are Adapting To The ‘New Normal’

Our Brand Partnerships Manager, Darren Harsley, takes a look at how Waitrose are adapting to new consumer behaviours as a result of the pandemic, including new strategies for customer retention and a partnership with Deliveroo.

How To Increase Profitability Through Your Pricing Model

In the second of our ‘agency profit series,’ Rory Spence of expert accountancy firm The Wow Company explained how to make the most of your pricing structure, according to the top 10% of UK agencies.

Ones To Watch: 9 Of The Most Impactful Ad Campaigns Of January

As we kick off a new year, we take a look at eight of the most impactful marketing campaigns of the past month, shedding some light on the production, reception and why these ads ticked our boxes.

Sorted Group appoint Network Members Ice Blue Sky for ABM strategy

The Saas-based delivery platform have appointed Ice Blue Sky to build out their UK ABM strategy in the New Year.