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Pitch Win: Crown Paints Appoints Dinosaur as Lead Creative Agency

Decorating giant Crown Paints has appointed independent agency Dinosaur as its new lead creative partner, following a competitive pitch process managed by The GO! Network. The appointment spans both the retail and trade sides of the business and reflects Crown’s ambition to drive cultural relevance and brand distinctiveness - particularly with consumers under 40.

October 1, 2025

Pitch Win: The Health Lottery Appoints 26PMX as Lead Media and Performance Partner

UK-based not-for-profit lottery operator The Health Lottery has appointed integrated media agency 26PMX as its new lead digital media and performance partner, following a competitive search and selection process managed by The GO! Network. The agency will support strategy, creative, and campaign delivery across key game products including Big Win, Quick Win, All or Nothing, and Instant Win.

October 1, 2025

Pitch Win: Mitchells & Butlers Appoints Tug as Lead SEO Agency Across National Brand Portfolio

Mitchells & Butlers, the UK’s leading operator of pubs and restaurants, has appointed performance agency Tug to lead SEO strategy and execution across its hospitality brand portfolio, following a competitive pitch process managed by The GO! Network. The appointment will support Mitchells & Butlers’ ambition to drive growth in organic traffic and table bookings across brands including Toby Carvery, Harvester, Miller & Carter, All Bar One, and Browns.

September 26, 2025

Expression

Against The Grain: Rey-House

Julia Reynolds is an industry inspiration when it comes to retail. With more than 3 decades in the clothing world, and leadership of everything from F&F to Figleaves, she’s shifted focus in recent years to work on a project of her own.

January 3, 2023

The Key Takeaways of 2022 from The GO! Network Team

The GO! Network team look back on the year, reflecting on their biggest achievements, key learnings and goals for 2023.

December 22, 2022

The Major Marketing Communications Trends for 2023

Brand loyalty, authenticity, and more; We asked more than 150 marketing leaders to share the Marketing Communications trends, opportunities, and challenges they’re predicting for 2023.

December 21, 2022

Round-up: 4 PR Trends to Shape your 2023 Marketing Strategy

From data-driven strategies to the growth of influencer engagement, our experts share the rising trends across the world of PR and everything you need to build an effective, measurable PR strategy in the new year.

December 9, 2022

Intelligence

Ones to Watch - Most Impactful Campaigns of November

We’ve tiptoed around the tinsel to bring you a round-up of the most impactful, creative, digital, and OOH marketing campaigns of November.

November 30, 2022

Round-up: Organic Social 2023 - Trends and Opportunities for your Growth Strategy

How do you keep your social strategy up to speed? Our experts share the latest trends, challenges, and opportunities for effective social growth, how to maximise your online presence, and guidance for best practise in 2023.

November 24, 2022

Tone of Voice 101 – How to Establish the Right Tone of Voice for your Audience

With 61% of marketers reporting that businesses are struggling to keep their language interesting and engaging, we ask our Network specialists how to establish a brand tone of voice that resonates.

November 23, 2022

Round-up: Investing in SEO with Dark Horse, Crafted and Krow Group

Could your SEO strategy be working harder for you? Our experts share the importance of an effective SEO approach, how to maximise your effort, and practical advice that works for you.

November 17, 2022