RESEARCH: The major factors that are making - or breaking - agency pitches

We’ve recently analysed feedback from in-house marketing leaders over more than 250 chemistry calls and pitches to identify the key positive - and negative - factors that are influencing decisions in the marketing agency pitch process.

RESEARCH: The major factors that are making - or breaking - agency pitches

We’ve recently analysed feedback from in-house marketing leaders over more than 250 chemistry calls and pitches to identify the key positive - and negative - factors that are influencing decisions in the marketing agency pitch process.

Round-up: 5 real-life examples of innovative packaging and visual branding

In this workshop for in-house B2C leaders, our experts shared the latest innovations in product design and packaging, including best-practise examples of outstanding packaging, along with the do's and don'ts for your own creative refresh.

Round-up: Measuring the Impact of your PR activity - How to Start?

From data-driven strategies to the growth of influencer engagement, our experts share the rising trends across the world of PR and how to begin measuring the impact of your PR strategy in relation to wider business objectives.

Round-up: Measuring the Impact of your PR activity - How to Start?

From data-driven strategies to the growth of influencer engagement, our experts share the rising trends across the world of PR and how to begin measuring the impact of your PR strategy in relation to wider business objectives.

Leader’s Perspective: What’s Next for the Legal Sector with Lee Grunnell, Womble Bond Dickinson

Lee Grunnell, CMO at Womble Bond Dickinson discusses the future of the multi-national law firm, the impact AI will have on the legal market, and how agency support can better prepare their clients for the changes coming to the legal industry.

Does Your Business Need a Purpose? Exploring Purpose-led vs. Mission-led Approaches

When it comes to ‘purpose’ vs ‘mission’ there’s no clear winner - it really does depend on the business. In this blog post, NU Creative explore both approaches in shaping a business strategy to see which makes sense for your company and its audience.

Round-up: How to Get More from your Creative Strategy

With ever-changing routes and approaches to campaign delivery, when is the right time to inject creativity back into your brand? In this session, our experts share the often, overlooked opportunities to leverage creative outputs across your strategy.

Round-up: The Fundamentals of a Great Cross-Channel Inbound Campaign

As more businesses lean into the role of inbound and organic strategies this year, do you have the right foundations in place to execute joined-up, cross-channel campaigns? In this workshop, our experts shared what you need to know before investment.