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Unlocking Exponential Growth through Breaking Stereotypes and Optimising Creative and Media
Discover how Riviera Travel achieved 37% revenue increase despite a 25% lower marketing budget by redefining travel for older adventurers.

As a leading provider of high-quality escorted tours and cruises, Riviera Travel faced the daunting challenge of standing out in a fiercely competitive industry.

In this 1-hour session, Sarah Fowler, Marketing Director of Riviera Travel will be sharing how through a strategic brand transformation and innovative media initiatives, they not only met ambitious growth targets but exceeded expectations, charting a new course for success.

What you will learn:

  • How to craft your story for boomers
  • Clever production tactics to save time and money
  • Media planning to get the best results out of creative

On the panel:

This event is hosted by a member of our Agency Network - to register for free, please visit the event page here, or submit the form to the right and we'll confirm your registration with the agency.

Unlocking Exponential Growth through Breaking Stereotypes and Optimising Creative and Media

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June 26, 2024
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Virtual
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Member Panel
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