Four Benefits of Headless for B2B Organisations

July 23, 2023

As a B2B business leader tasked with bringing digital transformation to your business you are faced with numerous challenges - not the least of which is whether headless content management is right for your business.

B2B players are midway through a rather steep learning curve; they are experiencing first-hand that becoming digital-first is not as simple as creating a rudimentary self-service portal and calling it a day.

Furthermore, with global digital transformation spending forecasted to reach an eye-watering $3.4 trillion by 2026, it’s mission critical not to get left behind in the technology acceleration race.

You may well be considering enterprise DXP’s - one stop platform solutions for ecommerce and content management. These solutions may be right for some but not for all. You may have conflicting or apparently divergent business needs: lead generation / product sales and an e-commerce offering / or a fully personalized customer portal with the ability for your clients to manage their accounts in a military grade secure environment.

The complexities of your ever evolving roadmap can make those DXP solutions seem unsuitable.

So you have a headache.. but a headless architecture solution could well relieve your pain with a number of significant advantages for your business, including:

  1. Flexibility
  2. Interoperability and Scalability
  3. Faster Load Speeds and Faster to Market
  4. Omnichannel Experience and Brand Consistency

View the full article here

The GO! Network is a free-to-use marketing intermediary, connecting in-house marketers with vetted agency partners that can help solve your challenge. If you’re looking to review or take on support, let us know here.

Network
Related Content
All
Network

Does Your Business Need a Purpose? Exploring Purpose-led vs. Mission-led Approaches

When it comes to ‘purpose’ vs ‘mission’ there’s no clear winner - it really does depend on the business. In this blog post, NU Creative explore both approaches in shaping a business strategy to see which makes sense for your company and its audience.

September 14, 2023

All
Network

Winning the Customer: How first-party data is revolutionising the consumer goods sector

Find out from senior marketing leaders how data is revolutionising consumer goods in the latest report by Network members Candyspace.

July 23, 2023

All
Network

HFSS Regulations Will Affect the Marketing of Certain Food Products - Here's How

Network Members Stir PR share how the upcoming HFSS regulations could impact your food and drink marketing strategy, and how PR can help.

July 1, 2022

Thanks for your enquiry

A member of our team will be in touch to confirm the call. ​

We look forward to exploring potential partnerships with you.