In this virtual roundtable discussion, award-winning Conversion Optimisation and User Experience agency Daydot join us to discuss how embracing optimisation and experimentation can improve revenue, profitability and create sticky, engaged customers.

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What's covered

This session will focus on 3 core elements of your optimisation strategy; paid media performance, mobile optimisation, and pricing.

Throughout the discussion, the Daydot team will be sharing real-life case studies and actionable principles which allow you to deliver greater performance across your site, including:

• The value of symmetrical messaging

• Figuring out why your users behave in the way they do - and fixing your online journey to reflect this

• Knowing the difference between ‘Mobile-friendly’ and ‘mobile-first’ design

• Actionable mobile-first design recommendations

• How to mitigate risk with controlled price testing, and 5 psychological pricing strategies to try for your business

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This session is free to join, but spaces are limited - reserve your space below, and we'll confirm your invitation as soon as registration is open.