Playback: PR vs. Brand - Defining your Strategy in 2024

Whether you’re a seasoned expert in PR and media, or a senior leader looking to understand the wider picture for your strategy, this workshop will give you the tools you need to map an intelligent approach to your brand-building.

Building a strong brand is vital for any business looking to increase audience recognition and elevate brand awareness - but how do you define the right strategy for your business?

In this virtual session, our experts explore the evolving dynamics between PR and brand strategies, shedding light on how to frame and invest in both areas in a way that works for your business.

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Join a free upcoming strategy session with GO! here

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During this 1-hour workshop playback, you'll learn:

📢 The role of PR in your brand identity - and vice versa - in 2024.

📲 How to clarify resource, objectives, and tactics across different streams.

🤔 Key considerations before investing in your own brand strategy.

🗣️ Q&A with our experts.

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Connect with our speakers: