In a world where attention spans are short and competition is fierce, standing out requires more than just a logo and tagline. In this workshop our experts explore how brands are using new media strategies to cut through.

From User-Generated Content (UGC) and Podcasts to Social Media and Employer-Generated Content (EGC), in this virtual session, we explore the cutting-edge strategies that brands are using to enhance visibility, foster engagement, and win the battle for audience attention.

Join a free upcoming strategy session with GO! here

During this 1-hour workshop playback, you'll learn:

👁️ How to navigate common obstacles brands face in achieving visibility.

🎥 Techniques for creating compelling content that drives engagement.

✅ Tips for budgeting effectively when it comes to use of 'New Media' activity.

📊 How to measure and evaluate the performance of your campaigns.

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Resources