Playback: Bringing the Outside in - Investing in your Employer Brand

Is your employer brand being overlooked in your wider brand strategy?

In this session for brand and marketing leaders, our expert panel join us to share why employer branding matters so much in the current market, how to bring your employer brand to life in harmony with your wider brand strategy, and practical advice for embedding and optimising a stronger employer brand.

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During this 1-hour workshop playback, you'll learn:

✅ The tangible internal and external benefits of a strong employer brand.

👤 What you need for a properly embedded employer brand.

🫶 How - and when - to assess your business culture, EVP, and employer brand.

✏️ Practical advice for implementing your employer brand - including common challenges to overcome.

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Our speakers:

• Andrew Pamphilon, Director, MGA Group

• Damon Bowles, Head of Strategic Internal Communications and Content, Definition

• Will Parkinson, Co-Founder, Inkling Culture

• Edward Chilcott, Founder and Creative Partner, Kitchen