In a world where attention spans are short and competition is fierce, standing out requires more than just a logo and tagline.
This virtual workshop will explore the cutting-edge strategies that brands are using to enhance visibility, foster engagement, and win the battle for audience attention. From User-Generated Content (UGC) and Podcasts to Social Media, Employer-Generated Content (EGC), and Influencer collaborations, learn how to harness the power of new media to elevate your brand.
Our expert panel will share actionable insights, best practices, and real-world examples to equip you with the tools you need to create campaigns that truly resonate.
ON THE AGENDA
- Navigating Challenges: Explore common obstacles brands face in achieving visibility and how to overcome them.
- Content Strategies That Work: Discover techniques for creating compelling content that grabs attention and drives engagement across various platforms.
- Case Studies That Inspire: Learn from brands that have leveraged new media channels to create impactful campaigns.
- Maximising ROI: Uncover tips for budgeting effectively and getting measurable results from your efforts.
- Measuring Success: Understand which metrics matter most when evaluating the performance of your campaigns.
WHY ATTEND?
- Expert Insights: Gain knowledge from industry leaders who have successfully navigated the complexities of new media.
- Practical Takeaways: Leave with actionable strategies to elevate your brand’s visibility and impact.
- Success Stories: Hear real-world examples from brands that have transformed their presence using UGC, Podcasts, EGC, and Influencers.
- Interactive Q&A: Engage directly with experts to address your specific challenges and questions.
- Networking Opportunities: Connect with peers and professionals who are navigating the same challenges in today’s dynamic landscape.
WHO SHOULD ATTEND?
- Marketing Managers and Strategists
- Content Creators and Social Media Specialists
- Entrepreneurs and Business Owners
- Brand Managers looking to explore innovative media strategies
- Digital Marketing Professionals