Upgrading your Digital Systems - Finding a Strategy that Works for You

ABOUT THE WORKSHOP

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Software, tools and data are no longer just a 'tech' issue - they're a business issue. From reduced costs to improved customer experience to better sales conversions and use of team resource, the benefits of streamlined digital systems are obvious to most - so why is it so often overlooked?

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Whether you're hoping to better integrate your marketing software, improve your back-end operations, or streamline your systems across your business,  this session for marketing, sales and business team leads with larger digital requirements will cover:

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• Getting started: The key considerations you need to assess before kicking off any digital transformation initiative - timelines, resources, people and priorities

• Building your strategy: How to map your project, common challenges seen in digital transformation projects - and how to avoid them

• Implementation: How to execute a digital transformation project successfully, from culture transformation to technical specifications‍
  

• Levelling up your digital systems: Measuring success, planning for continuous improvement, and when to engage external support

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Our experts
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This session will be led by our panel of research, data and analysis experts:

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Andy Nicol, Head of Digital Strategy, Sputnik

Ben Franklin, Technical Director, Quba

Brant McNaughton, MD, Ecce

Jon Butler, CEO, TrunkBBI

Nadine Clarke, Product Experience Partner, Tangent

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Moderated by Chloe Hooley, Head of GO! Network

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JOINING THIS SESSION

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This limited workshop session will allow you to ask key questions that shape the conversation – register below to reserve your place.

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