How Yorkshire Tea Reached #1! This Q&A session will reveal the digital strategies implemented for Bettys and Taylors of Harrogate that propelled Yorkshire Tea to become the nation's favourite brand.
The Terrace, 3 Wellington Place, Leeds LS1 4AP
Over afternoon tea you’ll learn how innovative digital marketing has driven ‘proper’ success for Bettys and Taylors of Harrogate – makers of Yorkshire Tea. They will share their challenges, mistakes and successes.
Uncovering the secrets behind Yorkshire Tea’s digital marketing journey are experts Tom Craik, Senior Digital Business Developer and Dom Dwight, Director of Strategy, Insight, Innovation, and Diversification at Bettys & Taylors of Harrogate.
This is an event designed for marketing professionals, digital strategists, and anyone interested in learning about digital marketing practices.
This event is hosted by a member of our Agency Network - to register for free, please visit the event page here, or submit the form to the right and we'll confirm your registration with the agency.