Tone of Voice 101 - Building and Reinforcing a Consistent Voice for your Brand

As brand reputations become more important than ever, are you keeping your audience connected? In this workshop, we’ll discuss the core tenets of a strong brand voice, the role it can play, and best practise guidance for consistency in your TOV.

With 34% of consumers highlighting a business' 'distinct personality' as a key stand out feature - are you making the most out of your TOV?

In this virtual session, our experts discuss some of the practical challenges of implementing a specific brand voice, and what in-house teams need to consider before making any kind of shift, including how to frame your current brand TOV and the avenues you could explore to add real business value.

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In this workshop, our panel talk about:

👥 The changing nature of brand-audience relationships, and the ways your brand voice can impact this.

✅ How to evaluate the strength of your existing brand voice across different channels.

🗣️ Practical considerations for strengthening your TOV, and common mistakes to avoid.

📈 Investing in maintaining your brand voice, and measuring success.

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Our speakers: